Edison and Innovation Blog

Learning Innovation from Thomas A. Edison
February 23, 2017

The Wright Motivation

Author: Don Mangum, Jr. - Categories: Wright Brothers - Tags: , ,

Innovators Orville and Wilbur WrightRecently we posted about the Wright Brothers.  We received such a good response that I thought I would go back and see if there were any inspirational quotations from them.  I found some, but I found something else that I thought was interesting.  Just like the rest of us they thought about giving up.  In some of their letters they stated that they thought it might take a thousand years to be able to fly and that they may not even be able to do it.

Even though they had doubts, they kept on going.  It reminds me of the Edison quote, “Nearly every man who develops an idea works it up to the point where it looks impossible, and then he gets discouraged. That’s not the place to become discouraged.”  These brothers were able to get past the discouragement and keep moving.  Sometimes it takes just a little inspiration to get us to success.  Here are a few of their thoughts to help us keep going towards our innovation.

Wilbur

“What one man can do himself directly is but little.  If however he can stir up ten others to take up the task he has accomplished much.”

“I am an enthusiast, but not a crank in the sense that I have some pet theories as to the proper construction of a flying machine. I wish to avail myself of all that is already known and then if possible add my mite to help the future worker who will attain final success.”

“It is possible to fly without motors, but not without knowledge and skill.”

Orville Wright

“If they had been interested in invention with the idea of making money, they most assuredly would have tried something in which the chances for success were higher.”

“If we all worked on the assumption that what is accepted as true is really true, there would be little hope of advance.”

This blog was originally posted February 5, 2016.

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February 17, 2017

Why is there a Star Wars character in my Shower?

Author: Don Mangum, Jr. - Categories: Become More Innovative - Tags: , ,

Star Wars in my ShowerRecently while I was taking a shower, I turned around and there was Kylo Ren from Star Wars: The Force Awakens standing there in my shower. He was had his light saber drawn and looked ready to fight. Fortunately for me, it was not actually him, but rather a picture of him on a new bottle of shampoo. I looked down and thought, I need to try this, will it clean by hair better than other shampoos? Will it give me the force? Will it help me complete my training and become a Jedi Knight? To my disappointment, when I was done it only provided me with clean hair. No special force powers or other enhanced abilities.

When we have discussion with people about innovation, marketing often comes up. Many people see the process of marketing as creative, but not necessarily innovative. But often getting people to use a new or innovative product is as important as the product itself. So even if marketing is not innovative it is part of the innovative process.

George Lucas understood this intellectually or intuitively. When he made the original Star Wars he retained the rights to merchandising and the soundtrack. At the time movie merchandise and soundtracks were more of a promotion tool, and the studios hoped to break even rather than another source of revenue. Lucas was more innovative in his approach and was able to make millions, and then billions by using the movie to promote the merchandise and the merchandise to promote the movie. Both areas became highly profitable.

So, was putting a popular movie character on a bottle of shampoo innovative? Is this even the correct question? Is the more important question, does putting a popular movie character on a bottle of shampoo increase sales? As I thought about these things, I came to a different conclusion. I looked at the process from the my point of view, the consumer. We purchased this product to encourage a seven-year-old boy to actually use shampoo instead of just standing in the shower for a while and then yell, “I’M DONE.” Nobody wants to go through the discussion with a wet child on whether or not they really used soap. The next thing you know you are smelling wet hair, and then sending them back in to finish the job. If any product or package can help with this, even if it is not necessarily innovative, it is definitely appreciated. So, when you work with a product or process, spend some time thinking about the marketing and packaging. This may be what you need to have to get others to use your innovation.

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February 11, 2017

The Wright Stuff for Innovation

Author: Don Mangum, Jr. - Categories: Become More Innovative, Innovation Quotes - Tags: ,

Wright Brothers First FlightThe innovation of manned flight is truly remarkable.  So much can be learned as we watch the progress  from a few feet of flight at Kitty Hawk, North Carolina, to a trip to the moon less than 70 years later.  One of the best ways to learn about this progress is to start with the Wright brothers and the beginning of the airplane.  I have studied these two brother’s history in the past, but recently a remarkable biography, The Wright Brothers by David McCullough was released.  It provides a compelling story to help us understand how Orville and Wilbur Wright changed history.

Often the stories about the struggle to invent and innovate provide lessons that are helpful for other innovator’s success. Here are three lessons that I learned from my recent reading of The Wright Brothers.

  1. It takes more than one person to innovate – The brothers were a remarkable team.  They built each other up and relied on each other’s strengths.  They also relied on many other people to help them be successful, not only in the beginning, but also as they formed a company and traveled the world promoting their airplane.  For example, Katharine, their sister, gave up her teaching position so that she could help them full time.  Her assistance was vital as they moved forward and moved from being inventors to having a fully organized company.
  2. Others will resist innovation and change – As the Wright’s were testing various approaches to flight they published some of their findings.  Some of the top people in the field thought the approach would not work, but if it did, there was no real way to commercialize flight.
  3. You don’t have to have the most resources to be the one that innovates – Shortly before the first flight the U.S. government had given a grant of over $50,000 to a group that was trying to create the first airplane.  They had a well publicized test flight that failed miserably.  The Wright brothers were able to fund their plane for about $1,000 from the profits they made building bicycles.

The other take away from the Wrights is that they just kept going.  They had major setbacks, but they just kept trying, learning and improving.  They were willing to take enough time to do it right, and also they had the drive to push to a successful finish.  So, take the time to learn from these flyers and you may develop the right stuff to complete your innovation.

This blog was originally posted January 29, 2016.

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February 3, 2017

What separates innovators from everyone else?

Author: Don Mangum, Jr. - Categories: Become More Innovative, Innovators - Tags: ,

I can remember watching Muhammad Ali light the Olympic torch at the 1996 Atlanta games. He was suffering from Parkinson’s Disease and shaking as he held the touch in his hand. I have known a few people with Parkinson’s and recognize the difficulty of having the symptoms of shaking as the disease takes its toll on the body. I felt bad for what Ali and his family were going through and then moved on and watched the games.

Fast forward to a few years later. A ten-year old, Utkarsh Tandon, was watching a video of the same opening games. His thought process was a little different than many or most others. He started thinking and imagining how he could help those with Parkinson’s. Eventually, he came up with an idea. It is a ring that one can wear that will measure the various types of shaking associated with the disease. By being able to get this information to the doctor, it will be easier to regulate the medications and treatments that help those with the disease cope with their symptoms.

This young man, while still a teenager, is working to make this a reality. He already has a prototype printed on a 3D Printer.  He is now seeking funding to take his innovation to the next step. What separates innovators from everyone else? One thing is their ability to see an obstacle as a problem to be solved. They are not willing to stay with the status quo.  Rather, they are seeking to make the world a better place, sometimes better for just a small group of people, but better none the less. Opportunities for innovation are all around us.  So, just look for the difficulties and be open to finding a better way. This may be what you can do to help change the world for the better.

To learn more about Utkarsh Tandon Click Here and Here

This Blog was originally posted February 12. 2016.

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