It is amazing how somethings can catch on quickly and other ideas can be slow to be adopted. The game Pokémon GO has become a phenomenon that is suddenly part of our collective consciousness. In less than a week from its release, I was able to use it as an example of an innovation and everyone in the room, ages ranging from 20s to 70s, knew what it was.

Pokemon GOThe game is a remarkable combination of technologies that gets people that play electronic games off the couch and out into the real world, or at least a world with Augmented Reality. With Augmented Reality you combine the actual world with the electronic world. So instead of playing by just staring at a screen, you look at the world in which you live in but it also includes electronic creatures that you can capture and train. You may find a Pokémon in your house, but to successfully play the game you need to get out, take a walk and maybe even go to the park.

While this innovation may just seem like a toy, it has other applications that can enhance many areas of our lives. Imagine being in a foreign county and being able to look through your phone, or some type of electronic glasses, and all the signs are translated into your native language.  Or looking and seeing the historical background of the place you are visiting.  It could show the ratings and prices on the front door of a restaurant you are considering.

Some of the applications could be industrial. Imagine looking at a piece of machinery through your device and being able to see the parts list, repair manual and maintenance records. It might even guide you step by step through problem diagnosis and repair process. For now, it may just be a game, but in the future the benefits of Augmented Reality will be very real.

So when you see the kids, and many adults, walking around outside they are not just playing a game, they are using an innovation. If you think about all the options for innovation that we have before us, it may be following in the footsteps of a game that helps make your innovation GO.

This blog was originally posted July 21, 2016.

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